16 June 2021, With Malaysia undergoing a strict lock down to lower Covid-19 infections, retail operations of automotive companies have been curtailed with showrooms required to remain shut. This will affect Total-Industry-Volume (TIV) for the next few months, but PROTON remains optimistic due to the recent performance of its international sales division.

02 March 2021, February was a productive month for PROTON as the Malaysian automotive brand reached market highs that had not been experienced for several years. By delivering 11,873 units (domestic + export), PROTON had its best February in over a decade equivalent to an estimated market share of 27.1%, the highest for the company since September 2013. offering more choice to customers.

Subang Jaya, 18 February 2021, PROTON launched four Special Edition models which it unveiled simultaneously during the company’s third virtual launch. The limited production models have been given the moniker Black Edition (Persona and Exora) and R3 Limited Edition (Iriz and Saga); and were designed to broaden the appeal of each model while offering more choice to customers.

After a year of unprecedented challenges, PROTON closed 2020 on a high with an increase in sales over its landmark performance in 2019. Despite losing over two months of car production and sales to the MCO, the company sold 109,716 vehicles for the whole of 2020 after shifting 13,306 units in December. This 2020 total represents an increase of 8.8% over the 100,821 units sold in 2019, making PROTON the only major automotive company to record growth in Malaysia. Market share for the year also increased to an estimated 21.1%, equating to a significant 4.4% increase.

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